PPX was built on the idea that true hospitality stems from treating every guest and team member with the utmost courtesy, generosity, and respect befitting a Personne Particulièrement Extraordinaire, the French term for a particularly extraordinary person, or rather, a PPX. PPX is committed to deliver on their mission of investing in the Northeast as its hub of unwavering support and dedication to the extraordinary people that are the heartbeat of its existence.
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Extraordinary people…extraordinary experiences.
The brand story of PPX
May 2007
Acquisition
Bunker Hill Capital, a Boston-Based Private Equity, acquires Smith & Wollensky from founder Alan Stillman & Fourth Wall Restaurants
2009
Formation
Boston-based Smith & Wollensky Restaurant Group & local corporate team is formed
Summer 2011
Expansion
New flagship Boston Smith & Wollensky opens outside thriving Seaport District at Atlantic Wharf / Brand introduces PPX Loyalty Program to all S&W guests
January 2014
New Investments
Danu Partners purchase International Expansion rights to grow Smith & Wollensky brand
June 2015
Global Reach
Smith & Wollensky London opens, first International location – The Danu & SWRG partnership forms
March 2016
Further Acquisition
Danu Partners acquire SWRG from Bunker Hill
2016 – 2018
Renovations
Major capital investments in restaurant renovations in Chicago, Miami & Columbus, OH
September 2018
Brand Expansion
Smith & Wollensky Wellesley, MA – the brand's first suburban location opens
January 2019
Global Expansion
Smith & Wollensky Taipei, Taiwan Opens
May 2019
Brand Expansion
Smith & Wollensky Las Vegas, Nevada Opens
January 2020
Market Reach
Danu Partners acquire The Strega Group and forms PPX Hospitality Brands
December 2020
Brand Acquisition
PPX Hospitality Brands acquires Legal Sea Foods Restaurant Group
Our Brands
PPX Hospitality Brands is a Boston-area based management company built on the ideology that masterfully crafted and expertly executed hospitality stems from treating every guest with the utmost courtesy, generosity, and respect befitting a PPX (Personne Particulièrement Extraordinaire) or “VIP.” Prioritizing customer experience and satisfaction above all else, PPX is driven to deliver an experience that exceeds expectations.
Our People
PPX is led by a tenured team of hospitality professionals and industry pioneers passionate about providing world-class service and high-quality food and beverage, with a commitment to sustainability and best-practices from trawler to trailer throughout the supply chain. PPX believes the future of hospitality lies in a time-honored commitment to quality, integrity, and hospitality in everything they do. It’s all about the people!